How to Stream Your Event to Facebook and YouTube
The verdict is out and digital events are here to stay. It may have taken a global pandemic to push their adoption over the edge, but there’s no mistaking the power they now wield in reaching your audience.
While there are many awesome services like Brushfire, Sardius Media, and even the free Church Online Platform that help you create a communal experience from the comfort of your own website, it’s hard to ignore the algorithm induced reaching potential of Facebook and YouTube. Resi makes it easy to stream to all of your desired destinations (including Facebook and YouTube) at once, and with the advantages of Resi’s Web Platform when streaming to these destinations, it’s no wonder that Resi is the largest third-party streaming provider to Facebook.
With that in mind, we thought a quick tutorial on how to stream your event to Facebook and YouTube with Resi would be helpful. But first, let’s shed some light on the additional perks organizations using Resi can enjoy when streaming to these platforms.
“ … it’s hard to ignore the algorithm induced reaching potential of Facebook and YouTube.”
1. MPEG-DASH + RSP
Resi’s MPEG-DASH based Web Platform, powered by the Resilient Streaming Protocol (RSP), provides ultra-reliable, high-quality video transmission to the popular social and video sharing sites even through significant network instability and packet loss.
RTMP, or Real-Time Messaging Protocol, has historically been the most common protocol utilized for streaming video data over the internet; it has notoriously faltered when faced with network instability. Furthermore, while MPEG-DASH is a much more modern (and inherently more reliable) method for streaming, it cannot guarantee resiliency alone. That’s where RSP comes in.
RSP introduces and supports full resiliency to MPEG-DASH streaming to Facebook and YouTube. The protocol will re-transmit content as needed and respond to feedback from the server data integrity verification, managing end-to-end transmission until content is confirmed as received perfectly. This industry-first solution allows you to have unprecedented confidence when streaming to social platforms and ensures that viewers will see an exact reflection of the video which was encoded without frame-drops or any missing content, even in the case of a complete temporary internet outage while streaming. As an added benefit, these streams are pushed from the perfect source data in the cloud, so no additional bandwidth is needed at the broadcast site.
2. Best Quality: Up to 1080p with Stereo Audio
Let’s face it, the quality of most Facebook streaming methods come the reputation of being slightly better than that old 600lb. Sony Trinitron sitting in your Grandma’s house. That’s why Resi’s Facebook Live streaming is focused on the best viewing experience possible with up to 1080p resolutions and stereo audio.
We also understand what audio experts already know; audio bitrate plays a significant role in enhancing the viewing experience. Which is why 128kbps is our starting point for audio transcoding. It’s a difference you have to hear to believe.
3. Easy Scheduling and Setup
The last thing you want to do is add more hours to your work schedule, or even worse, add hours to your volunteers’ commitment. So, we’ve done all the hard work for you when it comes to setting up a live stream and subsequent sim-live events by implementing an easy to use schedule. Gone are the days of clicking the ‘Start Stream’ button for every event, service, or breakout. Just set it and forget it and we’ll take it from there.
You can even set up cross-posting to multiple pages and pre-scheduled events with Facebook that alert your followers ahead of time when you’re going live! And of course, you can upload that scroll-stopping artwork your creative team worked so hard on.
So, who’s ready for a tutorial?
The easiest way to set up a Facebook or YouTube stream is through a Schedule in Control:
- Create a new Schedule or edit an existing Schedule with a Web Event.
- Within the Schedule’s Web Event section, click “Add Social Media Destination”
- Social Media Account
- Destination (Group, Page, or Timeline)
- Privacy – Pages can only be posted to as Public. Timelines and Groups can be set to a more private audience (Friends of Friends, Friends, or Only Me.)
- Publish Status – If you choose Published, the Facebook feed will be visible from the beginning of the Web Event. If you choose Unpublished, you will have to manually transition the feed to Published in order for your viewers to see the feed.
- Title – Fill in your video title here as it will appear on Facebook. This will display on the live video.
- Description – Fill in your video description here as it will appear on Facebook. This can be seen on the Facebook live video as well as the Facebook post.
- Click “Done” to save those settings.
- Once those changes are saved, “Create Schedule” or “Save Changes”
- Go to “Scheduling” in the left menu.
- Create a new Encoder and Web Event schedule, or select an existing one.
- Under Web Events, click “Edit” next to the desired web event.
- Click “Add Social Media Destination” and confirm your settings.
- Once the social media destination has been added, click “Done” and then “Save Changes”
See what it's all about.
Resilient streaming starts here.