Planning a 24-hour live stream: prep, tech, and more

By Jonathan Louvis

If you’ve ever considered hosting a 24-hour live stream, you already know—it’s no small task.

Whether you’re a church hoping to reach people in every time zone, a team planning a creative marathon event, or a content creator pushing boundaries with a stream that never sleeps, there’s something both exciting and slightly overwhelming about the idea. A full day of continuous content requires planning, intentionality, and more than a few bathroom breaks.

But here’s the good news: it’s doable. And with the right approach, it can be one of the most meaningful and engaging events you host all year.

Why stream for 24 hours?

When you extend the live stream experience across an entire day, you’re giving your viewers a reason to drop in and out throughout the day—and still feel like they’re part of something special.

Churches have used 24-hour streams for prayer chains, worship nights, missions fundraisers, and youth events. Content creators have built global audiences through gaming marathons, teaching sessions, or just letting people peek into daily life. And some organizations run a scheduled live stream around the clock for outreach or awareness campaigns.

Map out your live stream schedule in advance

If you’re going to run a live stream that lasts all day, your stream schedule needs to be tight. That doesn’t mean it has to be rigid, but it should at least give your team and audience a clear idea of what’s happening when.

Start by dividing the 24 hours into segments—think morning, afternoon, evening, and overnight. Consider energy levels, audience availability, and your team’s capacity.

  • Mornings could include devotionals, interviews, or music.
  • Afternoons might be ideal for live Q&As, behind-the-scenes tours, or game segments.
  • Evenings tend to draw the biggest viewers, so save your best live content for primetime.
  • Late-night or early-morning hours can feature calming music, prayer, quiet reflection, or looping pre-recorded content.

Use your streaming platform to set up a scheduled stream for each block, and clearly communicate the start time of each session. Post your full streaming schedule on your social platforms, in your app, and in emails leading up to the event. Give people a reason to tune in multiple times throughout the day.

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Pick your platform and schedule your stream

Depending on your audience, you might choose to stream on YouTube, Facebook Live, LinkedIn Live, or even through Apple TV or your website. Each platform has its own strengths, so think about where your people are already watching.

YouTube Studio makes it easy to set up a scheduled live stream with a thumbnail, title, and chat moderation tools. Facebook and LinkedIn both allow scheduled upcoming live streams, which you can promote ahead of time.

If you’re using Resi, you can simulcast across multiple social platforms, ensuring that no one gets left out—whether they’re watching on mobile, desktop, or TV.

Dial in your tech setup

The longer your stream, the more important it is to get the tech right.

Make sure your camera, audio, and internet connection can handle the load. You’ll want a steady connection with backup options, especially for mobile setups or if you’re bouncing between locations.

Double check your default settings in your streaming software. Confirm bitrate, resolution, and audio levels before you go live. If you’re not sure what your streaming platform supports, do a dry run a few days ahead of time.

And consider bringing in multiple streamers or a few trusted party providers to share the load. No one should have to carry 24 hours on their own. Rotate hosts. Give people breaks. Tag-team your way to the finish line.

Plan content that keeps people coming back

A 24-hour stream isn’t just about filling time. It’s about creating a rhythm that draws people in and makes them want to stick around—or come back later to see what they missed.

You might include:

  • Worship music
  • Interactive devotionals or message reflections
  • Behind-the-scenes interviews with your staff or volunteers
  • Panel conversations or guest appearances
  • Games, trivia, or giveaways
  • Live prayer requests or real-time chats
  • Replay highlights from previous events
  • Streamed services or sermons
  • Clips from recent mission trips or outreach efforts
  • A final countdown or celebration moment to close it all out

Keep your live content varied, but make sure it still feels cohesive. Use visual transitions or music to keep energy steady between segments.

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Get the word out early (and often)

Promotion matters.

Post about your scheduled event in the weeks leading up to it. Share behind-the-scenes prep videos. Schedule updates across your social media platforms, and make use of traffic sources like your email list, push notifications, and YouTube reminders.

Encourage your community to invite others. Get your staff and volunteers talking about it. The more people know what’s coming—and when—the more likely they are to show up, even if it’s just for a few segments.

After the stream: now what?

Once your 24 hours are up, your job’s not done.

Take a deep breath. Then go through your stream and identify moments to repurpose—edit short clips, create recap videos, pull audio for a podcast, or use screenshots for social.

You can also review chat logs or viewer counts to see when engagement was highest. What worked? What flopped? What surprised you?

Send out a follow-up message to your attendees and viewers, thanking them for joining in. Include a recap, some photos or highlights, and a way to stay connected.

And be sure to upload the full event or key segments for on-demand playback.

Final checklist: 24-hour stream essentials

Before you go live, double check:

  • You’ve created a clear live stream schedule with defined segments
  • Each stream is scheduled with the correct start time
  • Your tech is tested and backed up
  • You have a mix of hosts, content types, and breaks
  • Promotion is live and scheduled across all social platforms
  • Your stream is designed with viewers in mind—not just your team

You don’t need to be flashy or perfect. You just need to show up, stay steady, and offer people something real.

And that? That’s something worth tuning in for.

Disclaimer: This content has been generated, at least in part, by artificial intelligence.

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Jonathan Louvis

Jon is the SEO Marketing Manager at Pushpay and Resi. Most recently, he worked as the Communications Director for his local church in Ohio. Having worked in the Church, he's able to bring a unique perspective to his role. When he's not busy creating content, you can find him spending time with his wife, son, and dog, or indulging his love of fantasy football. Jon holds a B.S in Marketing Management and an M.B.A from Western Governors University.

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